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The Encyclopedia of Horology

Clock · Dash timer

Heuer Monte Carlo Dash Timer for Abercrombie & Fitch

Partially verified

This Heuer Monte Carlo Decimal Dash Timer was retailed by Abercrombie & Fitch Co. during the 1960s. Designed for automotive use, it features a stainless steel case measuring 55mm in diameter. The timer incorporates a bidirectional friction bezel, an acrylic crystal, and a configuration of a large knurled winding crown, a screwdown pusher to the left, and a pump pusher to the right. The matte black dial displays Arabic indices on an inner minutes and seconds track, a jump-hour aperture at the 6 o'clock position, and an arrow-tipped minute counter hand. The dial is signed by Heuer and features 'Abercrombie & Fitch Co.' branding. The assembly is mounted on a steel plaque measuring approximately 2 1/2 inches square, which is signed 'Ed Heuer & Co. Swiss'. The object is accompanied by an original box and an instruction manual.

Front view of the Heuer Monte Carlo Dash Timer showing the dial configuration, jump-hour display, and mounting plaque.
Front view of the Heuer Monte Carlo Dash Timer showing the dial configuration, jump-hour display, and mounting plaque. — Analog:Shift. Rights pending — permission not yet requested. Original source

Catalogue identity

Source
shop.analogshift.com
Category
Clock · Dash timer
Maker / attribution
Heuer
Reference
Not recorded
Catalogue / lot identifier
Source URL identifies the listing
Source-reported date
1960s
Source-reported place
Switzerland

Source-reported attribution and specifications are not independent authentication. A listing does not establish present ownership, current display, availability or permission to reproduce.

Object description

Case and Mounting

The timer is housed in a 55mm stainless steel case configured for dashboard mounting. The case assembly includes a bidirectional friction bezel that rotates around the dial and an acrylic crystal. The winding and timing functions are controlled by a large knurled crown located at the top of the case, accompanied by a screwdown pusher on the left and a traditional pump pusher on the right.

The entire mechanism is attached to a steel plaque measuring approximately 2 1/2 inches by 2 1/2 inches, facilitating its installation on a vehicle dashboard. This mounting plate is marked with the manufacturer's signature, confirming its provenance as an Heuer product intended for retail distribution.

Evidence for this section
  • “The stainless steel case measures 55mm and features a bidirectional friction bezel, an acrylic crystal and a large knurled winding crown with a screwdown pusher positioned to the left and a traditional pump pusher to the right.”
  • “The timer is mounted on a steel plaque measuring approximately 2 1/2“ x 2 1/2“ that is signed with ‘Ed Heuer & Co. Swiss'”

Dial and Indication

The dial is finished in matte black and features a secondary minutes and seconds track marked with Arabic numerals. A prominent arrow-tipped hand indicates the minutes. A distinct feature of this timer is the jump-hour aperture located at the 6 o'clock position, which displays the passage of time through a numerical window.

The dial reflects the branding of both the maker and the retailer, with Abercrombie & Fitch Co. indicated beneath the Heuer Monte Carlo signature. The dial exhibits a visible orange patina, which is documented as a consistent feature across the surface.

Evidence for this section
  • “The matte black dial is home to an inner minutes and seconds track with ‘Arabic’ indices, a jump-hour aperture at 6 o’clock and an arrow minute counter hand.”
  • “The dial has a rich orange patina throughout, and is home to a double signature, signed by the maker as well as with ‘Abercrombie & Fitch Co.’ branding directly beneath.”

Documentation and Accessories

The offering includes the original box and an instruction manual provided at the time of retail. These items are included as part of the complete package for the Heuer timer.

The unit is presented as a complete set, encompassing the timer itself, its mounting plaque, and the associated historical documentation from the 1960s retail period.

Evidence for this section
  • “It also comes complete with its original box and instruction manual.”

Open research questions

  • What is the specific movement caliber utilized in this 1960s model?
  • What was the precise retail period for the Heuer and Abercrombie & Fitch partnership for this model?

Source evidence

Recorded claims and source quotations for Heuer Monte Carlo Dash Timer for Abercrombie & Fitch
FieldSource-reported valueSource quotation
RetailerAbercrombie & Fitch Co.“retailed by Abercrombie & Fitch Co.”
Date1960s“dating back to the 1960s”
Case materialStainless steel“stainless steel case”
Case diameter55mm“measures 55mm”
Plaque signatureEd Heuer & Co. Swiss“signed with ‘Ed Heuer & Co. Swiss'”
Dial signatureHeuer and Abercrombie & Fitch Co.“signed by the maker as well as with ‘Abercrombie & Fitch Co.’ branding”

Visible details

  • Jump-hour numeral display at 6 o'clock
  • Bidirectional rotating bezel with triangle marker
  • Plaque mounting holes at four corners
  • Knurled winding crown and two distinct pushers

Research qualifications

  • The exact year of manufacture within the 1960s is unspecified
  • The long-term functional status of the mechanical components is not described

Photograph identity and source facts were screened before import; rights clearance remains pending.

Terms in this record

Glossary explanations for terms named in this object’s record.

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